by Lisa McGrimmon
There are so many creative options for jewelry displays at craft fairs. Really, you're only limited by your imagination - okay, and also your budget and your 10 x 10 booth size.
Here's a look at 11 booth photos to get you started. Some make great use of color to draw in customers, others use great product shots. Some use fabric texture to set the tone, while others use natural materials.
Take a look at what goes into making these great jewelry displays. Enjoy!
The jewel tones in the table coverings make a big first impression in this handmade jewelry booth.
I love craft booths that use color effectively. In this case, a big splash of color draws the eye from afar, but then lets the product shine when up close.
The sweet little angels hanging from the top of the tent (top right in the photo) add a fun, playful element and draw attention to a product you might otherwise miss.
There's plenty of of eye-catching color and texture featured in this next display.
The ornate gold design across the top of the necklace display works to draw shoppers' attention. Since the design doesn't compete with the focal point of the necklaces, it works up close as well letting the statement necklaces come to the forefront.
The tall display stand that's visible on the right side of the photo adds height to the display and provides an effective spot to feature an impactful item.
I love this all-white tabletop display at an outdoor farmers' market. It's both simple and effective.
Notice the weave of the fabric adds texture and interest while conveying a casual energy that's appropriate for a market and suitable for the fun, trendy jewelry that's featured in this booth.
Two white frames are joined with hinges and can be used to display pendants and earrings. I would bet the two frames can be closed together for easy transportation and storage.
Here's the same jewelry display from a slightly different angle. A small tabletop mannequin is an excellent option for featuring a few impactful items.
Notice there are plenty of mirrors on the table so shoppers can check out how they look in their favorite necklaces.
White rice filling the bottom of a small bowl (shown bottom left) can be used as a simple and inexpensive base for displaying jewelry.
This booth, like the previous one, is also mostly white, but this booth is clearly designed to appeal to a different target customer. Although the color scheme is similar, this booth has a completely different feel than the one we just looked at.
The shiny, silky fabric used as a table cover is less casual and sets a more formal and elegant tone in this jewelry booth which matches with the style of the jewelry on display.
You can't tell from the photo, but the indigo table covering is a gorgeous velvet fabric. An indigo or midnight blue backdrop can provide a welcome and elegant change if you want to use a dark color in your jewelry booth, but you're not excited about using the black velvet you often see in jewelry displays.
Don't forget portable lighting for your jewelry display! It's a must.
Plenty of good lighting helps this booth shine.
Beautiful product photography really sets the tone and tells a story in this next tabletop jewelry display. Large-scale signs in your booth help to draw attention from a distance. They are particularly helpful when you sell smaller items like jewelry.
Plain wood as a jewelry booth backdrop? It wouldn't work for everyone, but this jewelry designer's products are made from reclaimed wood. So the backdrop helps to tell the story of the product. The posters are essential, though. Without them, there would be a huge risk that the backdrop would appear overlooked.
Slatwalls are used in this handmade jewelry kiosk in a busy tourist area of Quebec City. I've seen plenty of white slatwalls in other displays, but these wood-colored slatwalls add a little extra elegance.
Stalwalls provide a flexible display option, but they can be heavy, so be sure to check the weight of any product before you buy. In this display, the kiosks in the area are closed and locked up every evening, so the jewelry designer doesn't have to move the display frequently.
Here's a tabletop display that's tidy and pretty, but not overly fussy. There's good lighting in this booth (a common thread among effective jewelry displays).
The natural colors in this booth are gorgeous. The green table coverings are eye-catching, but, combined with the beautiful wood jewelry display stands, the green seems to function as a neutral color.
Variation in height draws your eye around the display, but use of the same wood color with green and white accents ties everything together.
Here's the other corner of the same booth.
These DIY wooden jewelry display frames are genius. A large wood frame at the front provides plenty of space to display jewelry. There's a sturdy brace at the back, hinged at the top, which make a display that is beautiful, solid and completely portable.
I started out doing art shows in 2002, and quite frankly, didn’t know what I was doing. I had been making jewelry and thought I would give it a try selling. Alas, ignorance was bliss! I’ve learned a few things over the years and am happy to share them with you. Hopefully, you won’t make the same mistakes I did!
1. You will always run out of something. It didn’t matter how well I planned, I always ran out of some style/color/size of jewelry at every show. And to make matters worse, it wasn’t always the same item from week to week! I used to work like a crazy woman at the last minute getting together as much inventory as I could and was WAY too stressed out. As soon as I realized that I was always going to run out of something and to just do my best getting nice mix of inventory together, getting ready for a show became less stressful.
If you are looking for resin supplies, the Resin Obsession store can help you with that.
2. You can’t have too much signage. Okay, I’m sure you can, but my worry was that having too much signage was just a distraction from the jewelry. I thought that people would be more focused on reading the signs and not looking at my selections. What I found out is that if you have several concise, well-placed, easy-to-read signs with enough information to help them make a decision you will do much better than having just a few signs, or worse, no signs at all. Here are 16 sign ideas for your next craft show booth.
3. Once you can afford it, design a large banner (or have someone do it for you) and hang it in your booth along with pictures of your work. This is one of the latest things I learned. People are very visual and make decisions in a split nano second even from 30 and 40 feet away. Give them a reason to come into your booth. Pictures of your jewelry is worth 10,000 words!
4. Prepare yourself to hear “Did you make this?” several dozen times over the course of the show. In the beginning, the answer I wanted to give was, “No, in fact I have minions working in my basement.” As I did more shows, I decided that when people ask this question, it’s because they want to interact with you, but don’t know what to say. Take that as a launching pad for your conversation. Here’s a sample response: “Why yes I did! Which designs do you like best?” or “Yes, I am the artist. Here is a piece that took over six hours to make it a series of 23 steps.”
5. Accept credit cards. In this day, people undoubtedly expect to be able to hand you a credit card and you be able to process it on the spot. Now with a smartphone and a credit card reader, you can easily do it. There are several merchants out there that can help you get this done for a small or no monthly fee in additional to a small percentage of every sale. As I found out, if people can’t use a credit card, and they don’t have cash or a check, they will walk away without making a purchase. (Don’t expect them to go the ATM machine either.)
6. Have as much inventory at eye level as possible. This actually is a lesson I learned from dear hubby who works in the grocery business. Not all spots in the grocery store are created equal. Products on eye level are in the primo spot. People don’t like to bend over to try to look at something! Once I took that notion and applied it to my jewelry, sales went up. Combine this with effective signs, and your results will be so much better!
7. Have a nice, easy flow through your booth. People don’t like to feel trapped. If you’re outdoors and it’s possible, open up the sides of your tent to give people the feeling that it’s more open. You can still “confine” your space by putting up some sheer curtains. It can close the space, yet let enough light and ventilation through that people still don’t feel like they’re trapped.
8. Invite everyone and anyone you know to come by your booth. Have you ever noticed that passersby are drawn to a crowd of people? It must be the mob mentality, but they are drawn to find out what everyone is looking at. (And the opposite appears true too. If nobody is in the booth, people think the jewelry must not be that good.) What shoppers don’t need to know is that it’s just your friends stopping by to see how the show is going. It’s traffic!
9. Have a box for people to put their contact information in if they want to sign up for your mailing list (versus a clipboard). This is an interesting one that I found out here recently. I used to have a clipboard in my booth where people could put their information (and see everyone else’s). Once I started using a box for people to put their information in, I averaged 5 to 6 times more people signing up for my list. I don’t necessarily have a good explanation for this, except privacy is becoming a bigger issue and how personal information is used is becoming an ever increasing concern amongst consumers.
10. If at all possible, display your jewelry where people can touch the pieces. This one kind of makes me cringe. I used to make sterling silver jewelry and had to start displaying it under glass because too many pieces were getting stolen. I continued to use the same display when I first starting selling resin jewelry. You might think that having it in a glass display makes it look more ‘posh’. Yes, it does that. And it also makes it look expensive (and maybe out of someone’s budget). It also gets people wondering, “Who does this lady think she is? That pendant was $15 and I had to ask to see it??” Of course if you’re selling very expensive pieces, keeping them secure is a must.
11. Dress the part. You don’t need to get out your Sunday best or your evening ball gown, but make sure that you’ve got on some nice clean clothes that are appropriate for the event. While you may be a starving artist, people don’t expect you to look that way.
12. Having the right amount of inventory is crucial. I used to get very stressed going into a show and wondering if I had enough inventory to sell. Here’s my guideline for how many pieces I should have ready to sell: for the average show 150 to 250 pieces. If you have the majority of your work at a price point of $15 or less, have 350 to 400 pieces ready to go. If your price point is typically over $100, 50 pieces should be enough for you to have a good show. Of course you may need to adjust based on your show’s audience, but this is the place where I always start.
What other advice do you have about doing art shows?
If you want to get started making resin jewelry, be sure to avoid these beginner resin mistakes.
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Handcrafted, solid wood earring display or bracelet display with 2 staggered bars Displays Bracelet Stands Holders Organizers Retail Fixtures Craft Shows.
Now that we have covered which large equipment you will need, it's time to think about the equipment you will use to display your products. These are things like wooden crates, mannequin heads, pop up shelves, clothing racks, etc. Try to think outside the box for this one and get creative. There are a ton of ideas out there, you just have to know where to look.
Most craft show vendors use tables to display their products, which can be somewhat boring if all of your items are just laid out flat. Try to figure out a way to use vertical space. This will allow you to have more product displayed and give your booth a really unique look. Like I said above, I like to use my tent as part of my display when I can. Since I sell bags and purses I've always hung them from the metal bars of my tent along all sides. This year, with my husband's help we created hanging bars out of dowel rods and o-rings. These hung from the tent with s-hooks and allowed me to hang all of my bags and purses as well as my Emerson Scarves on hangers. They were easy to make and pretty inexpensive and gave my booth a more professional look.
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Jewelry is highly competitive and usually the most dominant item at craft fairs. If you sell jewelry, it’s not just a good idea to get creative with your display to get noticed; it’s essential.
A unique and creative jewelry display will draw people to view just one more jewelry stand, and perhaps that person will find something of yours they just can’t live without.
Here are a few ideas for DIY jewelry displays that can help you save money and move more product.
First off, I want to share a display I did for Halloween Pendant necklaces at a couple of local fall festivals. I redid a wine bottle into a Halloween lamp, drilled a hole into a piece of scrap wood to fit over the bottleneck and added hooks – voila – super cute display.
You can see the full post how I did this on my DigitalPrintables blog.
People went nuts over the display and I sold several necklaces. The display cost about 7 dollars to make in materials (I had to use battery powered led lights at the shows)
What I love about this tutorial from Jewelry Making Journal is how easy it is to create and customize these displays. Use whatever fabric you like that enhances your particular pieces and make them really your own.
The commercial versions of these are pricey and usually the basic black or white. Here you can get creative with color and texture. Click the image above to go to the tutorial.
The next time you visit a flea market, dollar store or yard sale look for vases or other items that can be repurposed like this. A bit of paint and you have an instant, eye-catching display.
Next up is this cute idea – a stick. Yep, a plain old tree branch with some spray paint, nails, wire – maybe some cup hooks. Suspend it from wire on your canopy or place the branch between shelves or whatever you like. It’s unusual, it’s nearly free and how adorable!
This example is from Little Treasures Vintage & Designer Market. Here are the full directions on how to create this.
Lace earring holders are also nice, although I’ve seen more of them cropping up lately. These frames are super cute and so easy. Attach a piece of lace to a dollar store frame, spray paint the frame and voila. Easy, cheap, and very appealing to the eye!
Here’s an example from Sincerely Yours
For full instructions on how to build this and to see more images and possibilities visit Sincerely Yours.
I use these for my suncatchers also. PVC tubing is uber cheap at any local hardware store. Piece it together, paint in whatever fun color you desire and voila, a great display.
Click the image above to see the full tutorial on how to make these courtesy of the dealin and dishin blog.
For bracelets in the past I’ve covered a Pringles can with fabric. Use black felt or any color. If you use a patterned fabric, make sure it doesn’t clash or detract from your jewelry itself. Scrap fabrics cost very little and you can put your Pringles can on a little stand and slide plenty of bracelets over the ends.
Other cheap ideas – spray paint or otherwise decorate the bottom of cardboard egg containers and place earrings in them.
You can also easily create a great artistic tree to hook earrings and necklaces onto. Grab a cool branch and affix it to the bottom of a flower pot or ceramic piece and then plastering in place. This is a simple, beautiful display for home and shows. Use it for jewelry, tags, keychains, whatever.
Here is a great example with an excellent tutorial from Rachel Leonard’s Right Brain Visual Journal. (Great website too)
So, there you have it – some great ideas for displays that are easy on the eyes and your wallet! What DIY jewelry display ideas have you come up with? Feel free to share in the comments below.
Need more visual inspiration? Be sure to follow my Pinterest board Craft Fair Display Ideas
If the craft show display is showing smaller items, such as earrings, necklaces and bracelets, you want to create a display that shows them in a proper manner.
by Sandra Wilgenbush.
Here are some craft show tips I’ve picked up after participating in many shows, and questions I’ve learned to ask (either of myself or the sponsor) before submitting a craft show application and entry fee.
First of all, think of the time of the year when the show will be held. Obviously, the best time for a craft show is near the Christmas holidays.
Vertical displays across the back of your tables
can make good use of your space.
There are also other times that shows do well, depending on other events that may be going on in town that may draw a crowd.
I refuse to do most summer shows that are outdoors.
Not only am I uncomfortable, but on nice warm days, many potential shoppers are home in their air-conditioned home – or out water-skiing!
Too hot to shop, for even the die-hard shoppers.
But again, consider other things that may be happening, possibly bringing in a good crowd.
Try to find out how many jewelry vendors will be in the show and if they are letting commercial vendors sell at the show. I don’t like to work where commercial booths are involved, as it lends itself to the ambiance of a flea-market.
Find out where your booth space will be and how large it will be. Even if you have only one table, it’s still good to find out your booth size.
If possible, also find out who you will be next to. (Not good to be too close to somebody selling nachos or face painting!) I LOVE little children, but I try not to get too close to where there is a “kids’ stuff” table (let your imagination go here!!!).
If you have a different table set-up than you are used to, practice your set-up at home. Mark out a space on your family room floor that coincides with your booth size and arrange the tables, using sheets or tablecloths folded to the right size, if you don’t feel like dragging your tables in.
Plan your booth and display set-up and photograph it, or sketch it on a large enough piece of paper that you can see clearly, and take it to the show with you to make it easier to set up. This sounds like a lot of work, but it really helps in set-up time, and you don’t have to fret on the way to the show about where you are going to set things when you get there. I even take a picture of the “stacking boxes” without the cloth over them to remember where to set them.
After looking at commercial jewelry displays, I’ve decided that I can make some of them cheaper and have the color and exact size I want; mostly flat, padded, velvet-covered boards with large black or silver-headed pins glued an inch or so from the top to hang bookmarks, lanyards, etc. from. I do have a number of commercial displays though, because, again, I don’t want that flea market look.
This kind of “hodge-podge” scattering of displays
and jewelry isn’t as professional or appealing
as a more coordinated booth display.
The last craft show I was in, the sponsor had a package of tic-tacs (candy) on everybody’s table. Nice touch! You might want to take your own, in case you don’t have such a thoughtful sponsor. (Best not to be tempted to offer one to a customer, though….)
If you have room to set a mirror on your table, that would be nice. I usually have too much jewelry to take up precious space with a mirror, so I keep a couple of hand mirrors under my table, easily accessible.
I also make lots of little cards, placed strategically, that explain things, i.e. handmade lampwork beads, hair sticks, identifiers, materials I use, etc. When things get busy and people want to ask questions, many of them are readily answered and you don’t have to take time explaining things over and over. It’s nice to talk to customers though, if you can take the time. Friendliness can make an extra sale or two. So, the opposite is also true.
The best thing always to remember to take with you to a craft show is your smile and great attitude – even if you aren’t having a great day! People will avoid your table/booth if they see somebody sitting there with unfriendly, dour look.
I hope these craft show tips help you with your next show!
Author Sandra Wilgenbush and her granddaughter, both formerly of Bush Critters, have made many beautifully beaded pieces, including necklaces, bracelets, watchbands, earrings, bookmarks, identifier charms (for use on cell phones, backpacks, keychains, etc.), fan pulls, wine glass stem jewelry, waterbottle identifier jewelry, and favors for weddings and parties.
Feb 15, Explore crazycatladybjc's board "craft show jewelry displays", followed by people on Pinterest. See more ideas about Craft show displays, .
MemiOctober 08, 2019 4:38 AM
At all I do not know, that here and to tell that it is possible
FaejarOctober 08, 2019 10:15 PM
It goes beyond all limits.
KigagorOctober 07, 2019 2:19 AM
Yes you the talented person